A unification of technology, culture, and contemporary fashion aesthetics is what defines the Bachelor of Arts in Fashion Design at ARKA JAIN University (AJU), Jamshedpur.

A career fit for the curious and creative 

Exciting and enticing as it may appear, the career in fashion design is not for the weak-minded but highly creative and strong-willed individuals. For those with these traits, AJU extends its arms to prepare and nurture in order to make it big and better in the area of fashion and design.

What sets AJU’s fashion design program apart?

In today’s ever-evolving world, students need new practical learnings, ‘people-centric’ outputs from changing market trends, and sustainable practices in the contemporary space, whilst giving consideration to the cultural legacy of fashion. These principles are the focus of this program.

Propelling talent of tomorrow 

Though workshops are provided by professional experts and training through practical demonstrations to advance the students’ skills, there’s an equal emphasis on motivating students to pursue socially-relevant projects, craft development assignments, research-based tasks, and educational trips that give rise to industry-ready skills such as decision making, creative vision, craftsmanship, adaptability, communication, and empathy.

What gives the fashion design students at AJU an edge over others in the industry is the amount of exposure they are subjected to during the phase of the course. With additional amenities like training in market research, audio-visual interactives, pattern making, and garment construction labs, and portfolio & garment range development, the institute is helping the students fulfill their aspirations of being the ideal fashion design professional.

Curriculum sequence and structure at AJU

By keeping a close eye on the future of fashion, the modules fit into the course along with mandatory internships in the garment industry enterprises allow aspirants of AJU to recognize, to collage aesthetics, and reflect on cultural & contemporary influences.

AJU’s undergraduate fashion design program seeks to produce professionals who will be top-quality designers who can maximize productivity and creativity in the face of demanding customers, global competition, and changing shopping patterns. The program rightly balances creative and practical skills with theoretically-based studies, along with broader academic studies, which allow the aspirants to see the context of their syllabus in the wider perspective of fashion, business, and society. These offerings, with state-of-the-art technology and global experience at their disposal, students are set ahead to envision and build future scenarios for determining the design upshots of tomorrow.

Prepare, pursue, and passout!

As of now, those looking to make a career in the field of fashion design can submit their application for admission at AJU and look out for their vibrant future ahead.